Have you ever seen any of those old movies that my husband calls "Spaghetti Westerns"? (As an aside I have no idea why they are called that!) : -) You know the ones where the "GANG" robs a coach and steals a bunch of money en route to some bank somewhere. Then in a later scene, they are all gathered in some saloon somewhere fighting and arguing. Inevitably, guns are drawn and an old fashioned 'shoot-em-up' spills out onto the dusty street. Eventually the ones that survive start their own gangs and go rob more coaches.
That's kind of what is happening right now in the "zeolite" world.
There was a gang of 'men' all focused on grabbing your dough for 15 ml bottles of water with a lot less ingredient in it than was set forth on the label. Everything was going great while the money was pouring in. As a group they stood unified while they claimed their water was the best ever, and everyone else's product was horrible. Then as it started to fray a little around the edges, some of the gang started to get a little greedy.
First, the manufacturers of the gang started making other little bottles of water and zeolite to sell in direct competition. Then the owner of the company started a new gang with some of the same little worker bees and started selling coffee alongside of the zeolite company. Then one of the guys who was selling bottles on the side was kicked to the curb, the owner's partner resigned (or was edged out), and the gang started falling apart.
Now everyone has their guns out, and they are fighting over YOU.
Stan Cherelstein is owner of the sinking ship that is Waiora. He and Rik Deitsch are trying to hold onto what they can by continuing to claim that their $50 bottles are better than anything you've ever had. Certainly better than the "break away gang".
On top of that, they had a call last week in which they excitedly announced that you can now buy 15 ml bottles of water at a lower price! People on the call were just quivering with the thought! AND…. since sales are in a HUGE slump right now, Waiora is going to bring in a BRAND NEW product that will CURE YOUR CANCER. Since cancer patients aren't buying as much of Waiora's product it seems it is time to solicit a whole new bunch!
So what about the rest of the gang? Jim Flowers started his own company. He is now the proud owner of NCD Wellness. Jim claims he was the actual 'brain' behind Waiora's product (bang!) and his new zeolite product is far superior (bang!), and Waiora's product now sucks because he isn't making it any more (bang! bang!) A number of Waiora salespeople have migrated to NCD Wellness.
Eddie Stone, previous founder and co-owner of Waiora (partnered with Stan), is starting up HIS own company within the next week or two. It is rumored that he will also have a zeolite product, and that HIS product is better than Waiora's, and better than NCD Wellness, and now HE is the guy who has the magic. (bang!) Eddie has been making a few phone calls, and some more of Waiora's dwindling force will be moving over there because there is always a lot of money to be made from people who don't know the history!
So it seems like the "good ole gang" are all having a huge melee in that grimy saloon. Tables are flipping, and bullets are flying, and YOU dear customer are the booty. I bet that makes you want to go out and buy some more "magic".
P.S. The newest RUMOR is that Stan Cherelstein is also partnering with ZeoHealth. Now THAT my friends is a real insult to Micah Portney. Micah owns ZeoHealth, and he's not about to let a fox into his chicken coop.
Stay Tuned…. Tomorrow or Monday I have BIG news!